Definition: A group of companies with similar products who confuse customers instead of competing on price and quality.
Example sentence: The mobile phone service confusopoly is bad for consumers.
Markets should be transparent
In many industries, comparison shopping is unnecessarily complicated by bizarre pricing structures, deceptive advertisements, and lousy third-party evaluation. Consumers deserve better.
- The word “confusopoly” was first coined and defined by Scott Adams in The Dilbert Future, a book I recommend.
I use a slightly altered version of Scott’s original definition. Scott’s definition, which implies more nefarious behavior on the behalf of companies, is below:
“A group of companies with similar products who intentionally confuse customers instead of competing on price.”